TV Set Marketing #Fail

We had time to kill while waiting for my bakkie to get washed, so we walked around the Moffet on Main Shopping centre on Friday.  As we had about 2-3 hours to kill we literally had to go into each shop because the centre is actually so small and there are very few shops.

One of the shops we went into is House & Home.  While browsing around I went to have a look at all the TV sets they’ve got on display.  The first ones we saw are the Samsung LCD and Plasma ranges.  They were playing some sort of Samsung promotional DVD on them and the quality on the sets looked amazing.  Just down the aisle they had the LG series of TV sets.  Same types, LCD and Plasma.

I noticed that the quality of the LG TV sets were quite bad compared to the Samsung TVs.  There were way more LG TVs there, and after having had a look at all of them I just couldn’t understand why the quality of the video playing on them is so bad.  Then I clicked.  They were busy playing what looked like a home made video, probably off a VHS cassette.  It was a House & Home promotional video they were playing.  The quality of the video was extremely bad though and didn’t do the LG TV sets justice at all.  While on the Samsung TVs, the quality looked awesome because of the better quality movie playing on there.

So, on first glance it looked like the Samsung TVs were way better than the LG TVs, but it ended up being some idiot that decided to put a crappy looking promotional video on the LG TVs.  How stupid is that?  You’d think they would play the best quality video they can on all of them so that you can judge which TV is really suited for your needs.

If I were the LG rep that went into House & Home and saw this, I’d be very upset.

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